Get a Website!

Ok, so you probably already have a website. Now you need to make sure it is good looking, user friendly and has plenty of fresh, informative content. But, a website is pointless unless it is getting a good volume of relevant traffic, so…

Start a Search Engine Optimisation (SEO) campaign

To get high-volume traffic, you need good search engine rankings (ie Top 10 in Google) for relevant keywords, so potential customers can find you. This is achieved by making clever tweaks to your website, building relevant, themed links to your site, the appropriate use of social media to create a buzz and by analysing your competition.

Analyise Your Traffic

Great, the traffic is starting to come in as potential customers are now finding you in Google. Now it’s time to analyse it. Where are they coming from, what are they searching for, what pages did they look at, which page did they exit on? With this information, we can tweak the campaign (and maybe the website) to continuously improve the quantity & quality of visitors.

Convert to Enquiries

So now you are getting plenty of traffic and the analysis tells us it’s relevant traffic, ie the right people looking for your services/products… Now it’s time to handle the enquires. Naturally, this is where you come in, unless it is an ecommerce site then we can help there too.

Sales – Look after your Customers

Hooray, new sale… But, that’s not the end. On top of the obvious customer service, you also need to engage with clients, for example with social media, to make sure they keep coming back – or at least refer you. Finally, the enquiry-to-sale ratio will need looking at, so see if it can be improved.

OMG, UK Search Engine Optimisation Specialists

We concentrate on driving traffic to your website using a combination of SEO, advertising and social media, leaving you to focus on converting enquiries to sales and managing customer service levels.

Get in touch today to arrange a free consultation and make a positive step towards YOUR online success!

Common Questions

I don’t understand SEO, so how can I measure it’s performance?

Whilst it is tempting to measure success by Google rankings and even traffic volume, the best measure is the number of sales the campaign has generated for your business.

Sounds Expensive!

Not as expensive as paying for a website, then not getting traffic to it!
It is of course all relative, but the primary focus should be on Return-On-Investment. Is the profit from extra sales significantly more than the cost of SEO?

Is SEO a one-off?

No. It is an ongoing process. Similar to advertising, you wouldn’t advertise once then expect it to keep working for you all year. We employ a continuous analysis & improvement process to keep up with ever-changing search engine ranking algorithms, user search trends and more importantly, monitoring & out-performing the competition.

All seems a bit intangible…

The simple & important measure of what we do is this; YOUR SALES WILL INCREASE. This should be easily measurable.

Do you offer any guarantees?

Yes, we guarantee that if you don’t do any SEO, your website will only be seen by your friends, family and people you talk to – and there’s only so much that they’ll buy!